The Social Layers
Today, March 26, 2013, when I visited my Twitter account, I found interesting link from Daniel Anderson about “the social layers” by Clay Spinuzzi. I thought it could be interesting for students to know how we actually adopt to our Facebook friends, for example. Spinuzzi writes that in the past graduate students had a communication barrier. Therefore, they were more competitive, but now the social media allows them to communicate more effectively. Then, Spinuzzi adds that we now know moods of our online friends, see their daily contextual activities, and understand how to structure our organizations. When I read this I started thinking of how I behave when I am online and what my friends say about their experience. I realized that the author is absolutely right. Many students nowadays become similar to PR agents who learn psychology at a daily basis. Moreover, we learn some marketing staff. For example, we position ourselves online in order to influence perception of other people about us. Then, we learn how to gain and evaluate feedback from our friends and friends’ friends. Additionally, experienced social media users select what they post and comment and when. However, many students could say that they don’t do that, but I am sure that they do this even though they do not specifically concentrate on self-branding. Why? The reason is an opinion of your friends who are an influence or authority group. From another hand, there is another problem about the fact that everyone knows what you are doing online. In practice you could notice that if you post something on Facebook and you want only your friends see it; however, your Facebook friends’ friends can see what you like and comment. This is the evidence of how the social layers work. Consequently, the social media can work for us and against us. Therefore, there are more and more skilled Facebookers who know the rules of self-branding.
In March 26, 2013 Tyler Branson posted on Twitter a phrase, “How are you supposed to tell your kid 2 men are getting married? I dunno, it’s your ugly kid, figure it out–THEY LOVE EACH OTHER”. Isn’t it common challenge for parents nowadays? I think, yes. I would not know how to explain it to my kids either. Moreover, I and my friends discussed this problem of untraditional families and reasons of it. We asked ourselves why there were not so many untraditional couples in the past than now. Maybe they didn’t tell about it or there is another answer. I think that the first reason is biological predisposition and the second one might be the environment in which we live. We know that most of human traits are formed at social environment. Therefore, the reason of this problem might be the positive change of the society’s perception of untraditional families. I think that we should accept those people but we shouldn’t accept the fact that information about untraditional families and their behavior spreads in the media at schools, colleges, universities, and other public places because this might provide new shifts in people’s behavior. Anyway, kids ask questions and parents don’t know how to answer. Just think if parents say that untraditional marriage is terribly bad and not acceptable, children might be aggressive against untraditional couples. From another hand, if parents say that it is acceptable, then they might face the risk that their kid may accept it and change his/her orientation. Therefore, I think that specialists who work with children should develop an advice or program for parents of how to explain kids the phenomenon our society faces with nowadays.
Politics in the Social Media
When today, March 26, 2013, I was choosing posts on Twitter, I saw the post of Barack Obama where he writes, “Nothing Can Stand in the Way of the Power of Millions of Voices Calling for Change”. I think that this post says a lot about the power of people and democracy. I like that the president says that people’s opinions should be count and taken into consideration. It reminded me two revolutions in Kyrgyzstan. For last 10 years we had two revolutions. Thousands of people who didn’t like the job of our government made a revolution and changed political system. This is an example of the power people may have. Moreover, I also was thinking why this post was published on Twitter. Everyone knows that Twitter has millions of followers who form their opinions and make decisions. Consequently, politicians could use Twitter, Facebook, and other media platforms to reach their target audience. I think that the social media becomes more political. For example, I am an active user of Facebook. Everyday I see many political posts. Interestingly, people “Like” and comment on them. It means that the posts work and provide some feedback to their authors. This means that politics influences the social media’s content and the social media influences the politics as well. Thereby, there is a shift in communication among politicians and citizens.